Gaby brogan
Senior copywriter and Content Strategist
I’m a senior copywriter and content strategist who turns complex ideas into stories people remember. With seven years of experience across tech, health, media, consulting, and lifestyle brands, I build narratives that connect and convert.
I started my career in management consulting at Accenture in London, working with Fortune 500 clients. That foundation gave me a strategic edge I now apply to creative work, blending structure with imagination to deliver content that performs across every digital touchpoint.
Storytelling is my craft. In an age where attention is measured in seconds, my stories aim to slip into the cultural conversation and travel far beyond their origin.
I’m also completing a part-time Master’s in Creative Writing at the University of Glasgow: a discipline that keeps my storytelling sharp, original, and distinctly human.
imagine that
Every brand has a story. The difference lies in how well it’s told. I turn ideas into narratives that move people, shift perception, and create lasting connections. My work spans strategy and execution, building stories that drive results.
Where I tell those stories:
Websites that define positioning and convert visitors into customers
LinkedIn thought leadership that builds credibility and reach
Campaigns that make brands impossible to ignore
Email strategies that spark loyalty and action
Investor decks and pitches that win funding and trust
Content ecosystems — blogs, apps, platforms — that scale influence
Copywriting Portfolio
Kashan: Medical Website Copywriting
HeyKiddo: Ed Tech Website Copywriting
Culture Kids: Website Copywriting
The way I work spans every touchpoint where a brand tells its story. I write and shape websites, brand tone of voice guides, and campaigns across social media platforms. From blogs and thought leadership to internal comms and sales collateral, I ensure every word works as part of a bigger narrative.